Mailchimp
Small businesses that want an all-in-one marketing platform
Small BusinessAll In One
- Free tier
- 250 contacts
- At 5,000 contacts
- $75/mo
The database
Compare 15 email marketing tools
Filter by use case, scan the same core facts, then open a structured profile for the details.
Prices verified Jul 12, 2026All 75 price points were checked against official published pricing pages.
Showing 15 of 15 tools
Kit
Creators and newsletter authors
CreatorNewsletter
- Free tier
- 10,000 contacts
- At 5,000 contacts
- Free
beehiiv
Newsletter operators who want built-in growth and monetization
NewsletterCreator
- Free tier
- 2,500 contacts
- At 5,000 contacts
- $89/mo
ActiveCampaign
Businesses that need deep marketing automation and CRM
AutomationSmall Business
- Free tier
- No free contact tier
- At 5,000 contacts
- $99/mo
Klaviyo
E-commerce stores, especially Shopify
Ecommerce
- Free tier
- 250 contacts
- At 5,000 contacts
- $100/mo
Brevo
Budget-conscious senders with large lists and low send frequency
Small BusinessBudget
- Free tier
- No free contact tier
- At 5,000 contacts
- $32/mo
MailerLite
Beginners and small senders who want the best price-to-feature ratio
Small BusinessBudget
- Free tier
- 250 contacts
- At 5,000 contacts
- $49/mo
GetResponse
Marketers who want email plus webinars and funnels in one tool
All In OneSmall Business
- Free tier
- No free contact tier
- At 5,000 contacts
- $54/mo
AWeber
Small businesses that want simple, proven email with live support
Small Business
- Free tier
- No free contact tier
- At 5,000 contacts
- $55/mo
Constant Contact
Local businesses, nonprofits, and event-driven organizations
Small BusinessNonprofit
- Free tier
- No free contact tier
- At 5,000 contacts
- $80/mo
Moosend
Price-sensitive senders who still want full automation
BudgetSmall Business
- Free tier
- No free contact tier
- At 5,000 contacts
- $48/mo
Omnisend
E-commerce stores that want email + SMS without Klaviyo pricing
Ecommerce
- Free tier
- 250 contacts
- At 5,000 contacts
- $65/mo
Drip
E-commerce brands focused on segmentation-heavy campaigns
EcommerceAutomation
- Free tier
- No free contact tier
- At 5,000 contacts
- $89/mo
Loops
SaaS startups that want marketing + transactional email in one modern tool
SaasDeveloper
- Free tier
- 1,000 contacts
- At 5,000 contacts
- $49/mo
Buttondown
Indie writers and developers who want a minimal, owner-operated newsletter tool
NewsletterDeveloper
- Free tier
- 100 contacts
- At 5,000 contacts
- $29/mo
At a glance
One table, five useful facts
Cheapest published tier that covers N contacts, monthly billing, USD. Volume-priced tools (pricingModel: emailVolume) are normalized at an assumed 4 sends per contact per month.
| Tool | 5,000 contacts | Free contacts | Automation | API |
|---|---|---|---|---|
| Mailchimp | $75/mo | 250 | Yes | Yes |
| Kit | Free | 10,000 | Yes | Yes |
| beehiiv | $89/mo | 2,500 | Yes | Yes |
| ActiveCampaign | $99/mo | 0 | Yes | Yes |
| Klaviyo | $100/mo | 250 | Yes | Yes |
| Brevo | $32/mo | — | Yes | Yes |
| MailerLite | $49/mo | 250 | Yes | Yes |
| GetResponse | $54/mo | 0 | Yes | Yes |
| AWeber | $55/mo | 0 | Yes | Yes |
| Constant Contact | $80/mo | 0 | Yes | Yes |
| Moosend | $48/mo | 0 | Yes | Yes |
| Omnisend | $65/mo | 250 | Yes | Yes |
| Drip | $89/mo | 0 | Yes | Yes |
| Loops | $49/mo | 1,000 | Yes | Yes |
| Buttondown | $29/mo | 100 | Yes | Yes |