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Automation · Small Business · Saas

ActiveCampaign

Businesses that need deep marketing automation and CRM

Prices verified Jul 12, 2026API available0
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Human verifiedPrices checked Jul 12, 2026. Read the methodology →

Pricing by list size

Monthly USD
500 contacts$15/mo
1,000 contacts$19/mo
5,000 contacts$99/mo
10,000 contacts$189/mo
25,000 contacts$225/mo

No free plan; 14-day trial.

Core capabilities

Automation
Available
Landing pages
Available
A/B testing
Available
API
Available
Transactional email
Available
E-commerce integrations
Available
Sending limits
Monthly send limit is a multiple of contact count (typically 10x).
Support
Email, Chat

Where it fits

  • Best-in-class visual automation builder
  • Built-in CRM and lead scoring
  • Strong e-commerce and SaaS integrations

Tradeoffs

  • No free plan
  • Steeper learning curve than simple newsletter tools
  • Costs climb quickly with contact count and add-ons

Questions about ActiveCampaign

Does ActiveCampaign have a free plan?

No — only a 14-day free trial. Entry pricing starts low but scales with contacts and features.

Is ActiveCampaign overkill for a simple newsletter?

Usually yes. Its strength is multi-step automation and CRM; pure newsletters are better served by Kit, beehiiv, or MailerLite.