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Small Business · All In One

Mailchimp

Small businesses that want an all-in-one marketing platform

Prices verified Jul 12, 2026API available250 free contacts
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Human verifiedPrices checked Jul 12, 2026. Read the methodology →

Pricing by list size

Monthly USD
500 contacts$13/mo
1,000 contacts$27/mo
5,000 contacts$75/mo
10,000 contacts$110/mo
25,000 contacts$270/mo

Free plan capped at 250 contacts and 500 sends/month with Mailchimp branding.

Core capabilities

Automation
Available
Landing pages
Available
A/B testing
Available
API
Available
Transactional email
Not included
E-commerce integrations
Available
Sending limits
Monthly send limits scale with plan (roughly 10–15x contact count).
Support
Email, Chat

Where it fits

  • Huge integration ecosystem
  • All-in-one: email, landing pages, basic CRM
  • Familiar to almost every freelancer and agency

Tradeoffs

  • Gets expensive fast as contacts grow
  • Charges for unsubscribed contacts on some plans
  • Automation builder weaker than dedicated rivals

Questions about Mailchimp

Is Mailchimp free?

Mailchimp has a free plan capped at 250 contacts and 500 emails per month, with Mailchimp branding on emails.

Does Mailchimp charge for unsubscribed contacts?

On some plans unsubscribed and non-subscribed contacts count toward your billed contact total — check your plan before cleaning your list.