All tools

Ecommerce

Klaviyo

E-commerce stores, especially Shopify

Prices verified Jul 12, 2026API available250 free contacts
How we verify prices →
Visit Klaviyo
Human verifiedPrices checked Jul 12, 2026. Read the methodology →

Pricing by list size

Monthly USD
500 contacts$20/mo
1,000 contacts$30/mo
5,000 contacts$100/mo
10,000 contacts$150/mo
25,000 contacts$400/mo

Free up to 250 active profiles and 500 sends/month.

Core capabilities

Automation
Available
Landing pages
Not included
A/B testing
Available
API
Available
Transactional email
Available
E-commerce integrations
Available
Sending limits
Send limits tied to plan tier; overages billed.
Support
Email, Chat

Where it fits

  • Deepest Shopify/e-commerce data integration in the field
  • Revenue attribution per email and flow
  • Powerful segmentation on purchase behavior

Tradeoffs

  • One of the most expensive tools at scale
  • Billed on 'active profiles', which grows quietly
  • Little reason to use it outside e-commerce

Questions about Klaviyo

Why is Klaviyo so expensive?

Klaviyo bills on active profiles and positions itself on e-commerce revenue attribution — stores pay for the purchase data integration, not just sending.

Does Klaviyo work without Shopify?

Yes — it integrates with WooCommerce, BigCommerce, and custom stores via API, but Shopify is where it shines.